Skip to main content
Phonak logo
Online hearing test
Doctor sitting at desk in medical practice using laptop
Young female patient being explained the human ear anatomy
Boy visits a doctor audiologist.
For professionals

Resources to Grow Your Audiology Business

As a clinic owner and HCP, you are always on and at many times, wearing many hats. Phonak understands that the challenges you face and needs change day to day, week to week, month to month and year to year.

When you partner with Phonak, you partner with a business success partner. In addition to innovative products and audiological leadership, Phonak provides the services and tools to help you grow your business and prepare for the future. We are invested in your business development.

Female Operations Manager Holds Meeting Presentation for a Team of Economists. Asian Woman Uses Digital Whiteboard with Growth Analysis, Charts, Statistics and Data.

Since 1947, Phonak is dedicated to preserving social, emotional and physical life quality by opening new acoustic worlds. We believe that well-hearing equates to well-being and thus is essential for living life to the fullest. Today, we offer the broadest portfolio of innovative hearing solutions. And, together with our hearing care professionals, we keep on focusing on what matters most:

  • improving speech understanding,
  • changing people's lives, and
  • creating a world where life is on for everyone.

We focus our services on these key areas through our value- added services portfolio to achieve this: 

  1. Lead Generation (support, consulting, training, online hearing test that can be leveraged by HCPs on their websites)
  2. Marketing (consulting, support, insights & upskilling)
  3. Patient and market insights
  4. Training / Education
  5. Managing my business / Preparing for the future
  6. Strategic initiatives preparing for the future
 
A serious doctor using a laptop in his office
Japanese female medical worker examining a patient

Marketing support

In today’s market, it can be competitive so effectively marketing your practice is crucial for attracting new patients to your clinic. Prospective patients have lots of digital resources at their fingertips and they expect a seamless and frictionless experience when it comes to finding a provider, booking an appointment, and managing their health. 

Phonak partners receive exclusive access to omni-channel marketing support. Strategy, and performance optimization to support your clinic in standing out, educating your community and being there when prospective patients are seeking services.  

Did you know? 

77%

of health seekers online start their self-diagnoses through a search engine.¹

How Phonak helps with marketing support:

  • Branding, design, and content
  • Website design and optimization
  • Marketing planning and execution
  • Performance measurement
  • Marketing budget support
  • Digital, referral, print, and database marketing
  • Partnerships, events, patient loyalty, and retention
Hearing Screener
 

Blog Connections:

Doctor using smart phone in hospital

Standing Out with Social Media

Social media offers hearing care professionals an incredible opportunity to stand out as a professional. But is simply creating a profile enough?

Read the full article
Happy cute mixed race child boy give high five to african man pediatrician welcome little patient and mom at consultation, trusting kid with doctor celebrate good medical health care treatment result

Leveraging the Power of Impactful Patient Testimonials

Testimonials are a natural part of the buyers journey and having them on your website and social channels can help gain new clients.

Read the full article

Partner with us

As a Phonak partner, you’ll get access to one of the industry-leading hearing solutions, our extensive resource library, marketing support to help your business grow, community events, training, and more.

Become a Partner
Businessman having a video conference at home office
Portrait of mature doctor sitting at meeting table in conference room while speaking during medical seminar

Business optimization and expansion

Phonak offers support to help your business grow and run more efficiently. This includes not only tools and services, but exclusive access to insights to help you understand how clients view your clinic so you can make informed, data-driven decisions and improve their experience.

Did you know? 

7.7%

is the forecasted annual growth rate of the global hearing aid market from 2022-2027.²

How Phonak supports your business optimization and expansion:

  • Customer service
  • Exclusive events
  • Additional revenue opportunities
  • Market, marketing, client, and audiology insights
  • Expansion planning
  • Business support
Sign into PhonakPro
 
Blog Connections:
Female doctors having a meeting in conference room

Is Your Finger on the Hearing Healthcare Pulse?

The health of your practice weighs heavily on the relationship you have with your physician colleagues – Is your finger on the pulse?

Read the full article
Businesswoman looking over shoulder while working on a laptop with female colleagues in a background.

What Does the Future Hold for Hearing Healthcare?

We created a two-part seminar series to provide hearing care professionals with insights and perspectives on where the hearing healthcare industry is headed. 

Read the full article
African american doctor gp therapist wear white coat, stethoscope writing medical records in notebook while using laptop computer browsing internet or watching webinar training sitting at work desk

Team development

A successful clinic involves more than just bringing in new patients and fitting them with hearing aids. It takes an entire team to help the patient on their hearing-well journey. That’s why Phonak partners receive exclusive access to advanced skills, eLearning, and training support for all areas of your practice. This includes marketing and business best practices, clinical training, front office training, product training, and more.

Did you know? 

60%

is the amount eLearning can reduce your employee’s learning time, compared to traditional learning.³

How Phonak supports team development:

  • Front office development: lead conversion and client experience
  • Clinician development
  • Fitting and sales conversion
  • Marketing education
  • Leadership training
Events and Training
 
Blog Connections:
Interior of a modern medical office

Making a Good Impression Before the Impression Begins

Take your “impressions” to the next level by cultivating a special clinic space that is relaxing and encourages open communication.

Read the full article
Empty nurses station in a hospital

Customizing Your Custom Space

Regardless of space or the color on the walls, there are easy ways to improve your working space so both you and your clients are more comfortable.

Read the full article
Aged male in headphones and mask sitting in room with doctor conducting audiological hearing test.

First fit support

Phonak partners receive the fundamental support, services, and tools to ensure first fit success and satisfaction with their patients. Everything you and your clinicians need to put your patients at ease and allow you to make the right recommendations based on their needs.

How can Phonak help me with First Fit Support?

  • Point of sale tools
  • Hearing health/educational resources
  • Product display units
  • Trial and demo devices
  • Hearing aid training
  • Accessory training
  • Audiology training

Visit our Audiology Blog to see how Phonak can support you through thought leadership, guides and insights.

Audiology Blog
 
Blog Connections:
Young boy at medical examination or checkup in otolaryngologist's office

One Simple Way to Connect Better with Patients

Discover an easy way to create a connection with your clients. 

Read the full article
Happy senior old family couple clients make financial insurance estate business deal handshake agent lawyer, satisfied mature customers shake hand meeting bank manager agree on investment contract

Want to Improve Your Hearing Services? Invite a loved one.

Dr. Joseph Montano explains why he always invites family into audiological sessions and how it impacts their well-being.

Read the full article

You may also like

Footnotes

1. Source: The 4-Step Guide to Social Media in Health Care, Hootsuite, 2022

2. Source:  Global Hearing-Aid Devices Market: 2017-2027 Forecast and Opportunities, 2022

3. Article: LMS 101: Rethinking Your Approach To Employee Training, https://www.forbes.com